Download CauseWired: Plugging In, Getting Involved, Changing the by Tom Watson PDF

By Tom Watson

Now in paperback, an eye-opening consultant to the big societal impression of on-line social networks

For today's super-wired, always-on, live-life-in-public younger american citizens, the factors they help outline who they're. Societal aspirations have so permeated the "net native" inhabitants that factors became like musical tastes. CauseWired illustrates stressed explanations in motion, bringing real-world tales to readers.

Tracks the large societal impression on explanations of on-line social networks-from blogs, to video, to the increase of social networks
unearths the extreme impact of on-line social networks-in elevating cash for charity, in altering the political weather and electing applicants, and in elevating attention for causes

From fb factors and campaigns on MySpace, to a raft of latest startups and cutting edge tasks like Kiva, and DonorsChoose, this immensely suitable e-book provides actionable learn and proposals to aid readers release their very own profitable stressed out social campaigns.

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Extra info for CauseWired: Plugging In, Getting Involved, Changing the World

Sample text

How far does it reach? Who does it involve, and what does it encompass? First, let us look at the cause part. To me, causes are situations that motivate people to try to change some part of the status quo; causes are, by definition, progressive. They are what drive people to seek change. But I also favor the widest possible definition for the purposes of this study. indd 12 9/24/08 12:07:17 PM Lost in the Flood: Wired Causes Rise 13 the hungry, protecting the environment, fighting injustice, educating the young.

A hand with a camouflage cuff, the rest unseen, holds the IV bag. This is New Orleans two weeks after the flood. Two weeks. The post started a conversation. Other blogs picked up my description, and the Tattered Coat blog called the photo “the Katrina pieta,” a fitting title. At my blog, frequent commenter Tony Alva (his blogging nom de plume) shot me his thoughts: “We ought to be most thankful that there are people that are motivated to carry out their duty and do it with care no matter what has led them to the point they’re at.

Hurricane Katrina brought forth a mature, multi-layered online response that built on the sense of community after 9/11, the amateur video of the Southeast Asian tsunami disaster and July 7 London bombings, and the on-the-scene blogging of the Iraq War. The blogging of Hurricane Katrina also clearly showed the limits of online support for disaster relief. Millions of dollars were directed to the American Red Cross, which many Americans later came to believe did not perform particularly well in the storm’s aftermath.

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